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Jocko Willink on How the Military Shaped Jocko Fuel

In a partner feature on Muscle & Fitness, Jocko Willink explains how his years as a Navy SEAL shaped Jocko Fuel, from the energy drinks he saw fellow SEALs drinking in Ramadi to the brand's launch in Walmart stores nationwide.

“The military played a huge role in my life, and that is reflected in everything I do, including Jocko Fuel,” says Jocko Willink.

Read the full partner feature on Muscle & Fitness here

Published on Muscle & Fitness | October 2024